Marketing Manager

Job Description + Develop & Implement online/offline Marketing strategies domestically in Nigeria, and in the future across Africa - Plan overall marketing strategies for key markets (Nigeria, Ghana...) - Position our brand as a reputable, professional and quality human hair supplier in the international market, known by many people + Manage Marketing activities - Organize and manage multi-channel marketing campaigns (digital, social media, SEO, email marketing, paid ads). - Contact and cooperate with KOLs, KOLs, organize livestream sales sessions on platforms - Coordinate with the marketing team in Vietnam, and the Customer Care department to promote sales + Brand & Communications: - Manage images, messages and promotional campaigns for the our brand in the Nigerian market - ​​Lead PR activities for the brand + Team management: - Build, train and manage the Marketing team (digital, content, design, PR ...). - Build KPIs, monitor effectiveness, report directly to the Board of Directors. + Market research & analysis: - Monitor multi-channel retail market trends and customer behavior - Analyze competitors, propose competitive strategies for each segment. + Reporting: - Periodically report results and advise on Marketing strategies for the Board of Directors/Board of Directors. 2.2. Salary - Attractive (negotiable) salary: Fixed salary + allowance + kpi bonus 2.3. Requirements - Quantity: 1 - Requirements + University degree or higher in Marketing, International Business, Communications, Business Administration or related fields. + Minimum 5 years of experience in the field of International Marketing, *priority given to candidates who have worked in the beauty/hair/fashion/export industry.* + Experience in B2C retail, KOL, KOC cooperation + Strategic thinking, brand thinking, market analysis skills, international brand building. + Leadership skills, team management, cross-cultural work. + Understanding of Digital Marketing B2C, SEO, multi-platform advertising both online and offline